Emails are noise
Recently we had our press release and all our internal management processes fell apart. We took it with good spirit though. The biggest learning for me rather was that emails are an absolute distraction from productive work.
We were deluged with emails. It took us 3 days to reply to all the emails. But during that time we were not able to keep track of the company’s progress in other aspects. Customer inquiry became priority, but in a startup product is priority as well!
We immediately knew there was a process problem and decided to test the hypothesis that the email channel is not useful for internal management. Yes, working with engineers makes you thinking like engineer, even though you are not one! We decided to use Asana to this hypothesis.
Now, for those of you who have no clue what Asana is, it is a kick ass web/cloud based email-less team management tool that integrates task lists with twitter like following, facebook like commenting and a calendar. #buzzwordmarketing #elevatorpitch
And it works magic! Everyday I wake up to a manageable email inbox, which has a sole purpose of external communication. Then I switch to asana and get a bird’s eye view of the progress of the various aspects of the company at a glimpse. Most importantly, the noise associate with email based task management is removed! Economic concept at play here! Specialization; use tools that are meant for its purpose!
This combination is just addictive and pure fun! I don’t dread time periods I have blocked off for such purposes anymore! Share with me your thoughts if you have had this problem and took a different approach!
Grand Mosque, Abu Dhabi.
Life can be much broader, once you discover one simple fact, and that is that everything around you that you call life was made up by people that were no smarter than you. And you can change it, you can influence it, you can build your own things that other people can use. Once you learn that, you’ll never be the same again.
New York. A rough city with a rich history, modern touch and indie people.
Don’t worry about failure; you only have to be right once.
The Grand Canyon. Amazing Rock formation with a rich history!
Courage is being scared to death, but saddling up anyway.